Twitter 101 for West Palm Beach Businesses

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Every day, local business, organisations and individuals in Palm Beach County use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From stores to big brands, from brick-and-mortar to internet-based or service sector, people are finding great value in the connections they make with businesses on Twitter.

Read on to learn what Twitter is and to get detailed examples of how companies are using it. On these pages, we’ll also reveal how Twitter can help your business right now.

So what does Twitter do for businesses?

Twitter is a communication platform that helps businesses stay connected to their customers. As a business, you can use it to quickly share information with people interested in your company, gather real-time market intelligence and feedback, and build relationships with customers, partners and other people who care about your company. As an individual user, you can use Twitter to tell a company (or anyone else) that you’ve had a great—or disappointing—experience with their business, offer product ideas, and learn about great offers.

Local Dining establishment using Twitter: Forte Ristorante & Wine Bar (@ForteWPB) is located on the corner of Clematis and Dixie in the heart of Downtown West Palm Beach. In an increasingly competitive area, Forte uses twitter to announce special discounts (50% off wine & reverse happy-hour), daily specials, as well as unique additions to their wine menu.